Get the Christmas mail done stress-free: This is how it works

Get the Christmas mail done stress-free: This is how it works

Make a list now in November of what to look out for in this year’s Christmas mail. Here are a few considerations:

Who gets a Christmas greeting?

Do you have a database for your Christmas mail? If not, it is advisable to create one. Christmas greetings are usually sent to customers and business partners, but also to suppliers and service providers. Look at your accounting records and quotes: they show who you have worked with this year.

If you already have a database, now is the time to update it. Think about who’s new and who you can delete.

Christmas mail as a letter or card?

Christmas letters are a very personal form of Christmas greetings. Choose this variant if you know the recipient well. In a Christmas letter, for example, you can recall a shared experience.

If you prefer to write less, it is better to opt for a card – there are various options here: On the one hand, you can have your company’s own greeting card printed. The various Internet printers make inexpensive offers here. Alternatively, you can also send greeting cards with a Christmas motif from your area or a card with an associated donation.

Who gets a gift?

Go through the names of business partners and customers and decide who should get a card and who should get a greeting with a gift. For gifts, avoid something similar to last year’s. Tip: add a “Gifts” section to your database, then you can see at a glance which gift the person in question has already received.

The value of the gift should be as close as possible to last year. If the gift in the Christmas mail had a lower value this year, the recipient could see this as a devaluation.